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滴滴的失落,戳穿了“共享经济”的谎言

来源: 南方日报网络版     时间: 2019年08月20日 01:24:26
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(滴)(滴)(是)(靠)(技)(术)(战)(胜)(的)(Uber吗)(?
滴)(滴)(自)(己)(都)(承)(认)(不)(是)(。他)(们)(先)(是)(靠)(推)(出)(快)(车)(,烧)(钱)(补)(贴)(跟)(Uber硬)(耗)(。后)(来)(耍)(个)(心)(眼)(,绕)(到)(Uber的)(“后)(院)(”美)(国)(市)(场)(,找)(到)(Uber一)(个)(原)(本)(不)(起)(眼)(的)(竞)(争)(对)(手)(Lyft,纠)(集)(一)(帮)(同)(受)(Uber威)(胁)(的)(企)(业)((包)(括)(大)(众)(),支)(持)(Lyft烧)(钱)(跟)(Uber打)(。
敌)(人)(的)(敌)(人)(就)(是)(朋)(友)(。对)(此)(,王)(刚)(说)(“一)(个)(新)(生)(事)(物)(的)(起)(来)(势)(必)(会)(伤)(害)(很)(多)(传)(统)(势)(力)(的)(利)(益)(,没)(有)(任)(何)(一)(个)(传)(统)(势)(力)(会)(坐)(之)(不)(理)(,这)(不)(符)(合)(丛)(林)(法)(则)(。”当)(年)(,滴)(滴)(也)(曾)(和)(“传)(统)(势)(力)(”并)(肩)(作)(战)(,相)(敬)(如)(宾)(呀)(?
你)(要)(说)(不)(跟)(Uber比)(,好)(歹)(在)(国)(内)(市)(场)(,滴)(滴)(现)(在)(是)(技)(术)(第)(一)((垄)(断)(了)(可)(不)(就)(第)(一)(了)(么)()。而)(且)(相)(比)(整)(天)(寻)(租)(的)(出)(租)(车)(公)(司)(,她)(才)(能)(代)(表)(自)(由)(市)(场)(精)(神)(啊)(!
可)(是)(历)(史)(告)(诉)(我)(们)(,打)(着)(推)(翻)(暴)(政)(旗)(号)(的)(,往)(往)(是)(个)(更)(可)(怕)(的)(暴)(力)(狂)(。你)(不)(知)(道)(这)(个)(世)(界)(上)(有)(个)(组)(织)(叫)(“反)(优)(步)(联)(盟)(”吗)(?其)(核)(心)(成)(员)(就)(是)(所)(谓)(“自)(由)(市)(场)(精)(神)(代)(表)(”的)(滴)(滴)(,为)(了)(在)(全)(球)(围)(剿)(Uber,滴)(滴)(与)(很)(多)(东)(南)(亚)(公)(司)(数)(据)(共)(享)(,组)(成)(了)(这)(个)(严)(重)(违)(反)(自)(由)(市)(场)(竞)(争)(原)(则)(的)(组)(织)(。
所)(以)(说)(,滴)(滴)(在)(商)(业)(模)(式)(上)(最)(成)(功)(的)(其)(实)(是)(“洗)(脑)(”。
她)(居)(然)(让)(这)(么)(多)(人)(相)(信)(,滴)(滴)(就)(是)(技)(术)(和)(市)(场)(的)(化)(身)(。哪)(怕)(用)(黑)(招)(取)(胜)(,也)(是)(技)(术)(的)(胜)(利)(。凡)(是)(和)(滴)(滴)(站)(在)(一)(起)(的)(,就)(是)(维)(护)(市)(场)(秩)(序)(的)(“正)(义)(力)(量)(”;如)(果)(这)(些)(人)(又)(倒)(戈)(反)(对)(滴)(滴)(,那)(他)(们)(就)(变)(成)(了)(“传)(统)(势)(力)(”。
你)(以)(为)(没)(有)(监)(管)(细)(则)(,滴)(滴)(就)(前)(途)(光)(明)(?
上)(个)(月)(,京)(沪)(网)(约)(车)(监)(管)(细)(则)(出)(台)(,不)(少)(段)(子)(手)(调)(侃)(,滴)(滴)(以)(后)(就)(转)(型)(做)(婚)(恋)(平)(台)(,北)(京)(户)(口)(、京)(牌)(豪)(车)(,优)(质)(老)(公)(都)(在)(滴)(滴)(持)(证)(上)(岗)(。
这)(种)(地)(域)(歧)(视)(性)(条)(款)(,引)(发)(众)(怒)(很)(好)(理)(解)(,我)(们)(也)(不)(认)(为)(政)(府)(监)(管)(天)(然)(代)(表)(正)(义)(。但)(是)(就)(事)(论)(事)(的)(说)(,之)(所)(以)(会)(在)(网)(约)(车)(监)(管)(细)(则)(中)(加)(入)(这)(两)(条)(,是)(滴)(滴)(此)(前)(为)(快)(速)(占)(领)(市)(场)(,有)(大)(规)(模)(引)(导)(外)(地)(司)(机)(和)(外)(地)(车)(辆)(,涌)(入)(北)(上)(广)(深)(等)(重)(点)(城)(市)(运)(营)(的)(行)(为)(在)(先)(。如)(今)(被)(细)(则)(“一)(刀)(切)(式)(”禁)(止)(,可)(以)(说)(是)(自)(食)(其)(果)(。
但)(是)(细)(则)(的)(出)(台)(,并)(非)(滴)(滴)(用)(户)(和)(司)(机)(双)(双)(流)(失)(的)(直)(接)(原)(因)(。充)(其)(量)(是)(个)(不)(利)(因)(素)(,因)(为)(从)(出)(台)(到)(落)(实)(,还)(有)(过)(渡)(期)(,还)(有)(执)(法)(力)(度)(的)(猫)(腻)(。至)(少)(当)(前)(的)(交)(易)(是)(不)(会)(受)(影)(响)(的)(。
真)(正)(让)(滴)(滴)(溃)(败)(的)(,是)(“共)(享)(经)(济)(”站)(不)(住)(脚)(的)(商)(业)(逻)(辑)(。
所)(谓)(共)(享)(经)(济)(的)(商)(业)(模)(式)(如)(何)(变)(现)(?乍)(看)(起)(来)(很)(多)(:平)(台)(服)(务)(费)(,巨)(大)(的)(资)(金)(池)(收)(益)(,靠)(流)(量)(赚)(取)(广)(告)(合)(作)(费)(。可)(是)(Uber趟)(了)(一)(圈)(下)(来)(,至)(今)(也)(只)(能)(靠)(抽)(成)(在)(美)(国)(市)(场)(赚)(取)(微)(利)(,要)(是)(算)(上)(运)(营)(管)(理)(费)(用)(,依)(然)(亏)(损)(。全)(球)(市)(场)(就)(更)(别)(提)(了)(,看)(不)(到)(头)(的)(巨)(亏)(。
赶)(走)(Uber的)(滴)(滴)(,误)(以)(为)(自)(己)(终)(于)(进)(入)(了)(共)(享)(经)(济)(的)(“收)(割)(期)(”,露)(出)(了)(其)(线)(上)(垄)(断)(出)(租)(公)(司)(的)(真)(面)(目)(。
从)(司)(机)(端)(来)(看)(,滴)(滴)(的)(抽)(成)(比)(例)(高)(达)(26%,已)(经)(超)(过)(了)(传)(统)(出)(租)(车)(公)(司)(20%的)(所)(谓)(“份)(子)(钱)(”,而)(且)(油)(钱)(、车)(的)(损)(耗)(、保)(险)(,还)(都)(是)(司)(机)(自)(己)(承)(担)(。
从)(用)(户)(端)(看)(,随)(意)(提)(价)((滴)(滴)(有)(自)(己)(所)(谓)(的)(高)(峰)(调)(度)(逻)(辑)(,但)(没)(有)(外)(界)(的)(监)(管)(,必)(然)(的)(权)(利)(就)(会)(导)(致)(必)(然)(的)(腐)(败)()和)(体)(验)(滑)(坡)((滴)(滴)(在)(司)(机)(身)(上)(的)(吸)(血)(政)(策)(,导)(致)(逆)(向)(选)(择)(,越)(能)(从)(服)(务)(上)(省)(成)(本)(或)(偷)(奸)(耍)(滑)(的)(司)(机)(越)(会)(留)(在)(平)(台)(上)(),让)(其)(口)(碑)(迅)(速)(恶)(化)(。然)(而)(无)(论)(司)(机)(还)(是)(乘)(客)(,转)(换)(成)(本)(并)(不)(像)(想)(象)(的)(那)(么)(高)(。
结)(果)(就)(变)(成)(——烧)(那)(么)(多)(钱)(撑)(到)(共)(享)(经)(济)(的)(收)(割)(期)(,不)(赶)(紧)(收)(割)(,前)(面)(的)(窟)(窿)(补)(不)(上)(;收)(割)(,平)(台)(上)(的)(供)(求)(双)(方)(都)(不)(傻)(,你)(就)(撮)(合)(个)(信)(息)(,不)(值)(付)(那)(么)(多)(钱)(,人)(就)(都)(走)(了)(。
“共)(享)(经)(济)(”:泡)(沫)(机)(VS印)(钞)(机)(
内)(忧)(外)(患)(之)(下)(,现)(在)(恐)(怕)(是)(滴)(滴)(最)(艰)(难)(的)(时)(刻)(。
如)(果)(在)(年)(前)(的)(这)(段)(时)(间)(,滴)(滴)(无)(法)(挽)(遏)(止)(司)(机)(和)(乘)(客)(的)(流)(失)(,明)(年)(更)(加)(爬)(不)(起)(来)(了)(。有)(消)(息)(称)(,在)(网)(约)(车)(细)(则)(利)(好)(的)(B2C模)(式)(中)(,首)(汽)(约)(车)(明)(年)(将)(率)(先)(整)(合)(北)(京)(出)(租)(车)(资)(源)(,届)(时)(滴)(滴)(将)(沦)(为)(黑)(车)(平)(台)((或)(者)(真)(的)(转)(型)(成)(仅)(有)(几)(千)(合)(规)(司)(机)(的)(婚)(恋)(平)(台)(),执)(法)(再)(一)(出)(手)(,几)(乎)(全)(军)(覆)(没)(。
而)(且)(,年)(前)(没)(有)(做)(好)(对)(司)(机)(的)(提)(振)(信)(心)(,恐)(怕)(很)(多)(人)(会)(在)(过)(年)(期)(间)(重)(新)(考)(虑)(来)(年)(的)(职)(业)(选)(择)(。据)(知)(情)(人)(士)(透)(露)(,目)(前)(还)(在)(坚)(持)(跑)(滴)(滴)(的)(,要)(么)(是)(不)(为)(赚)(钱)(就)(为)(好)(玩)(的)(游)(击)(车)(主)(,要)(么)(是)(高)(补)(贴)(时)(期)(贷)(款)(买)(车)(加)(入)(滴)(滴)(的)(职)(业)(司)(机)(,还)(有)(由)(滴)(滴)(“伙)(伴)(创)(业)(计)(划)(”招)(募)(进)(来)(,缴)(纳)(2万)(保)(障)(金)(,获)(得)(合)(作)(汽)(车)(厂)(商)(新)(车)(的)(签)(约)(司)(机)(。
后)(两)(类)(虽)(然)(不)(会)(说)(走)(就)(走)(,但)(毕)(竟)(是)(利)(益)(驱)(动)(,在)(目)(前)(滴)(滴)(的)(费)(用)(结)(算)(政)(策)(下)(,他)(们)(基)(本)(赚)(不)(到)(钱)(,如)(果)(目)(前)(的)(状)(况)(持)(续)(到)(过)(年)(,来)(年)(倒)(戈)(几)(乎)(是)(必)(然)(的)(。
说)(滴)(滴)(是)(伪)(共)(享)(经)(济)(也)(好)(,说)(她)(是)(低)(估)(了)(传)(统)(势)(力)(的)(反)(抗)(也)(罢)(;其)(实)(看)(着)(这)(样)(一)(个)(明)(星)(企)(业)(迅)(速)(被)(炮)(制)(出)(来)(,又)(迅)(速)(失)(落)(,轰)(轰)(烈)(烈)(一)(番)(,留)(下)(传)(奇)(,也)(留)(下)(争)(议)(,我)(们)(更)(多)(思)(考)(的)(是)(,这)(样)(的)(泡)(沫)(让)(谁)(得)(了)(益)(,留)(下)(的)(残)(局)(和)(亏)(空)(,是)(谁)(来)(买)(单)(?
布)(其)(后)(尘)(,还)(在)(大)(谈)(“共)(享)(经)(济)(”的)(单)(车)(、短)(租)(不)(知)(又)(会)(是)(什)(么)(结)(局)(?返)(回)(搜)(狐)(,查)(看)(更)(多)(
责)(任)(编)(辑)(:
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